Top 20 Profitable Business Ideas for Women in 2024

March 21, 2024
business ideas for women

Quick Summary

  • From generating a business idea and crafting a solid plan to securing funding and launching your venture, are some of the steps to take before embarking on your entrepreneurial journey.
  • A diverse range of business ideas uniquely suited for women entrepreneurs in India include food businesses, arts and handicrafts, blogging, and more.
  • Find strategies to navigate and overcome the challenges and barriers faced by women entrepreneurs in overcoming gender stereotypes and biases.

Table of Contents

As the entrepreneurial landscape continues to evolve, women are increasingly turning to small-scale, home-based business ideas as a means to balance their personal and professional lives while pursuing their entrepreneurial dreams. In recent years, women have been making significant contributions to the world economy, and India is no exception. According to a report by Instamojo, 22% of businesses in India are owned by women, highlighting the growing trend of women entrepreneurs. Despite facing challenges and receiving less credit for their work, women in both urban and rural areas are successfully running their own businesses and achieving financial independence.

For women who aspire to start their own business, there are many options available, including work-from-home and part-time business ideas. From handmade crafts and online tutoring to content writing and home-based daycare services, the opportunities for women to launch and grow successful businesses from the comfort of their own homes are endless. These home-based business ideas provide the flexibility, freedom, and potential for success that women entrepreneurs crave in today’s ever-changing business landscape.

Percentage of business owned by women in the United States

How to Start a Small Business in 2024?

Before starting your own business, you might be wondering what you should always keep in mind.

1. Business Idea

Looking for the best business ideas for women can be challenging and frustrating. You need to find out what you’re passionate about. Then, you must evaluate whether you can turn your interest or passion into a business. This requires understanding the market demand for your business idea. Consequently, you might find a few interesting business ideas for women.

2. Business Plan

A business plan is an essential tool for small businesses. It provides a road map for your business and can help you secure funding and partners. A well-thought-out business plan can also keep you on track as your business grows. If you’re not sure where to start, there are plenty of resources available to help you write a business plan. The Small Business Administration website is a good place to start.

3. Funding

Now, you might have a brilliant business idea but no money to execute it. In this case, you can go for external funding. There are a number of ways to get funding for business for women. One way is to approach potential investors and pitch your business idea to them. Another way is to apply for grants specifically designed for women-owned businesses. You can also look into crowdfunding platforms that focus on women-led businesses. And finally, you can try to get a loan from a bank or other financial institution.

Whichever route you decide to take, make sure you do your research and put together a strong case for why your business deserves funding.

Recommended Read: Angel Investors: What Is Angel Investing & How Does It Work?

Top 20 Profitable Small Business Ideas for Women in India

We have shortlisted the most popular start-up or business ideas for women requiring low financial investment. These home-based business ideas offer flexibility and the opportunity for women to pursue their passions while earning income from the comfort of their own homes.

  1. Food Business
  2. Freelancing
  3. Sell Arts or Handicrafts
  4. Career Coach
  5. Landscape Designer
  6. Clothing Store
  7. Stitching, Knitting, and Embroidery
  8. Provide IT & Software Services
  9. Open a Fitness Centre
  10. Affiliate Marketing
  11. Blogging
  12. Become a Tutor
  13. Interior Designing
  14. Bakery Owner
  15. Open a Boutique
  16. Beauty Salon
  17. Event Planning Business
  18. Pet boarding Service
  19. Provide Childcare
  20. Dietitian/ Nutritionist for Women

1. Food Business

Starting one’s own food business is one of the most attractive business options for women who are skilled in cooking tasty food. The growing trend of local, healthy food combined with a high demand for online retailing makes running a business in the food industry both profitable and personally rewarding.

This business idea is preferable for women who love to cook. Firstly, you need a suitable recipe which is good enough to attract customers. Secondly, you need to have a proper place to store or sell your food items.

The location must be preferable to your customers, and it should be easily accessible as well. You can also consider home delivery as an option.

Also, read: From Home Cook to Entrepreneur: Best Food Business Ideas

2. Freelancing

Freelancing is the best way to become self-employed. It gives you freedom, flexibility and control over your workload and income. As a freelancer, you can choose if, when and how much you work. You can freelance for different roles like freelance writing, graphic designing, social media marketing, digital marketing, web design, etc., and each comes with pros and cons but, in general, the freelancer lifestyle does bring flexibility.

Freelancers have many opportunities to work from home. In addition to these lifestyle rewards, freelancing allows you the freedom to take on multiple clients and jobs or pick the ones that interest you most.

Recommended read: Discover The World of Freelancing

3. Sell Arts or Handicrafts

Arts and Handicrafts have become a major way of making money and earning a livelihood, particularly for women. Women living in urban and semi-urban areas, who are housewives and who have some spare time at their disposal can use this time to do handicrafts or paint arts and earn money in the process.

In most cases, the start-up cost can be kept to a bare minimum or can even be done from home with minimal investment. If you’re skilled in art and craft, this is one of the best home-based business ideas for women like you.

Social Media is flooded with small businesses that sell handmade products like earrings, bracelets, paintings, mugs, candles, etc. This is the best time to turn your skills into a high-paying side business.

4. Career Coach

A career coach or career counsellor is a professional who can help job seekers develop the attitudes and strategies they need to build a successful career. If you’re interested in helping others prepare for new careers, you may want to consider becoming a career coach.

You can also be known as a business mentor or life coach. A career coach will often work with people who are going through significant professional transitions, such as starting a new job, changing careers, or returning to work.

You can start coaching within your own professional network or use mediums like LinkedIn or other social media sites to find clients for career counselling. This is one of the best business ideas for women looking to restart their career.

5. Landscape Designer

Landscape designers help connect the spaces we inhabit with their natural settings. They create beautiful, functional and sustainable designs that are both aesthetically pleasing and environmentally efficient.

Landscape design is a career option that women should consider as they look for well-paid professions in which they can combine important duties with high mobility. Landscape designers are provided opportunities to be self-employed or offered lucrative job opportunities working full-time for a firm.

6. Clothing Store

A Clothing business is a great idea for women who want to take control of their income and live life on their own terms. An entrepreneur can take charge of her earnings and have plenty of time to enjoy with her family, friends, and interests outside the business. Clothes are one of the biggest items people buy, so they’re perfect for a wholesaler who wants to build a business with a steady income.

You have to ensure that the clothes you sell are trendy and in line with the competition. Also, you will have to focus on building a network of returning customers to keep your business afloat. You can also consider opening an online store and promoting your products on social media. Hence, opening a clothing store is one of the popular business ideas for women who are experts in selling products.

Also, read:

7. Stitching, Knitting, and Embroidery

Stitching and embroidery are some home-based business opportunities for women across India to make additional income from their home-based stitching unit. The business provides a platform for women to earn from the comfort of their homes with no investment required. Embroidery and knitting are becoming rare skills among today’s youth.

There is a high demand for experts in stitching, knitting, and embroidery who are good at what they do. If you’re skilled in any of these, you can start your own business.

The first step would be to create a network of people interested in purchasing your products. Handmade, embroidered, or knitted products are also sold at a higher price as compared to machine-made products. Hence, this is one of the best jobs for women who are skilled in knitting or stitching.

8. Provide IT & Software Services

IT Industry is one of the most lucrative industries for women entrepreneurs both in India and abroad. There is a huge demand for IT Professionals specializing in app development, website development, programming, or data analytics.

If you are a woman and you’re looking to start your own business, the IT industry is one of the most profitable and secure industries out there. You can start providing IT services on a freelance basis and as the number of clients increases, you can start your own firm.

9. Open a Fitness Centre

Fitness centres for women have grown in popularity across India, and especially in the metros. While some of these are run by top-notch instructors, others are just small rooms with machines and someone to operate them. For women looking at starting a business of their own, what could be better suited than one where women can meet, relax, and get fit at the same time?

To start, you can obtain certification and become a yoga instructor or fitness expert. Next, you will need a place and equipment to start training people. You can also conduct online training sessions. This can be one of the best online business ideas for women who are passionate about fitness.

10. Affiliate Marketing

Affiliate Marketing is a good business for women because it allows them to build passive income. An affiliate marketing program allows business owners to pay other people for doing the work by using their website as a medium, instead of having to invest any of their own money. This creates an incentive for the affiliates to do well and make their business owners some money. It’s generally a win: win situation, where everybody makes some money.

Affiliate marketing can be an effective way for women to earn income while they stay at home. They do not have to work outside but they can promote business online and make money out of it. Hence, affiliate marketing is one of the latest business ideas for women with low investments.

Recommended Read: Affiliate Marketing in India- Beginner’s Guide

11. Blogging

Blogging is a great way for professional women to establish credibility, build a community and position themselves as an expert. It allows women to work from home and avoid the daily commute, dress code, and office politics.

If you are proficient in writing or even creating videos, you can start your own blog. These days, blogging on social media has become quite a trend. If you are interested in food or travel blogging, you can start your own blog. Once it kicks off, you can monetize it to earn money.

You can display ads or help brands with promoting their products. There are so many platforms available nowadays where you can easily learn how to blog. The best example is

This small business idea for women is suitable for those who want to become their own bosses.

12. Become a Tutor

Thanks to technology, today, an individual can teach from anywhere. Tutoring is perhaps one of the most traditional business ideas for women. You can easily earn extra money by tutoring online.

If you are proficient in a subject, you can teach at a coaching institute, or as an independent tutor. There are many websites that offer in-person as well as online tutoring gigs.

You can start by tutoring school children. Once you gain more experience, you can help students prepare for competitive exams or even college exams. If you want to teach online from the comfort of your home, online tutoring is the best online business for ladies at home.

At Chegg India, you can join us as a subject matter expert. You can work from anywhere and answer questions for students across the world. You get paid for each answer. Top experts earn up to 1 lakh per month.

Get Paid to Help Students Across the World - Earn With Chegg

13. Interior Designing

The world is changing, and with this, the decorum and living style of people are changing. Interior designing gives a lot of opportunities to people who want to earn a name in this field. In the present scenario where it has become necessary to have a beautiful home rather than just an ordinary one, the need for interior designers has also increased on a large scale.

An interior designer is an individual, who designs and decorates interiors of residential, industrial and commercial properties. An interior designer is responsible for designing, planning and managing the layout of the property.

Interior designing is one of the most sought-after small businesses in India. Being professional interior designer, women in India can earn a handsome salary and become independent by joining this fashion business. Hence, it is one of the great business ideas for women.

14. Bakery Owner

If you love baking cookies, cakes, or brownies for your family, you can turn your hobby into a home-based business. You can operate from your home and provide food deliveries, or you can start your own bakery or cake shop.

A bakery business would require full-time efforts and creativity due to high competition. However, if you provide good quality baked goods at an economical price, your business can grow exponentially. Therefore, opening a bakery or restaurant can be a successful small business idea for women.

15. Open a Boutique

Fashion is a field of interest for many women, but until recently few women had the business opportunities so many men take for granted. If you’re a woman interested in pursuing a career in fashion, you can open a formal or informal boutique, or a fashion consultancy (with existing clients) or a retail shop.

This is undoubtedly one of the best business ideas for women. You would require a place to set up your boutique. If you’re into fashion designing, you can design and sell clothes or you can hire a fashion designer for the same. You can also get clients online and invite them to your boutique.

16. Beauty Salon

The beauty industry is a multibillion-dollar industry which employs more than two million women. Beauty products, skin care products and all kinds of cosmetics are found in almost every girl’s room.

A beauty salon business or cosmetic studio is an excellent women’s business idea. The field is always in demand and has low startup costs. Beauty salons are typically staffed by women and appeal to a female clientele. You would again require a place to start your salon and few staff members to assist you.

You can also join online beauty service companies or existing salons as an independent beautician and charge on a per client basis. This is one of the traditional business ideas for women.

17. Event Planning Business

Any event such as conferences, weddings, functions, birthday parties, etc requires a team of event planners who manage every little part of the event. If you’re someone who loves planning parties and family gatherings, event management is a great business idea for you. Of course, women are habitual in handling multiple activities and staying organized. Therefore, event planning can be one of the most attractive business ideas for women.

Businesses related to social work and event management are surely the best options for women entrepreneurs as these businesses are based on experience, organizing and efficiency.

18. Pet Boarding Service

Starting a pet boarding service can be one of the most rewarding and profitable business ideas for women who love pets. By providing a safe and comfortable environment for pets, you can tap into a growing market and provide a much-needed service to pet owners.

To get started, you’ll need to find a suitable location for your boarding business. You’ll also need to procure the necessary supplies and equipment, such as cages, bedding, food, and water bowls. Once you have everything in place, you can start marketing your business to potential clients.

There are a few things to keep in mind when running a pet boarding business. First, you’ll need to make sure that your facilities are clean and well-maintained. Secondly, you’ll need to provide attentive and compassionate care to all of your guests. By providing top-notch service, you can build a loyal clientele and ensure that your business is successful for years to come.

19. Provide Childcare

A childcare day boarding business option for women is a great way to provide quality care for children while also providing a valuable service to working mothers. This type of business can be run out of a home or commercial space and can offer a variety of services such as drop-off and pick-up, meals, and activities.

Running a childcare day boarding business requires a lot of planning and organization, as well as a genuine love for children. You will need to be able to create a safe and nurturing environment for the children in your care and be able to manage the needs of multiple children at once.

If you are interested in starting a childcare day boarding business, the first step is to research the market and create a business plan. Once you have a solid plan in place, you can start to look for a suitable location and begin to market your services. Childcare is one of the easiest business ideas for women who love children.

20. Dietitian/ Nutritionist for Women

There is a great need for nutritionist and dietitian businesses that cater specifically to women. Women have unique nutritional needs that often go unmet by the traditional healthcare system. Nutritionist and dietitian businesses that focus on women’s health can help to fill this gap in care.

Such businesses can provide a much-needed service to women of all ages. They can offer tailored nutritional advice and support that takes into account the unique hormonal changes that women experience throughout their lives. They can also provide guidance on how to maintain a healthy weight, how to eat for fertility and pregnancy, and how to stay healthy during menopause.

You can also help women to reach their fitness and weight loss goals. Dietitian is increasingly becoming a popular business idea for women.

Recommended read:

Overcoming Challenges

There are plenty of successful businesswomen in India today. They are fearlessly running businesses and leading at the top of their game. Whether your goal is to become a businesswoman or just contribute to the household income, these small, home based business ideas are perfect to generate extra money.

Money is an essential factor in starting your own business. One of the most important things to remember when seeking funding is to have a clear and concise business plan. This will give potential investors an idea of what your business is all about and what you hope to achieve.

It is also important to have a solid track record, if possible. This will show potential investors that you are serious about your business and that you have the experience and expertise to make it successful.

Running a business requires the utmost dedication and hard work. These were the top 20 business ideas for women at home. Good luck!

Frequently Asked Questions

Which type of business is best for ladies?

The small, home-based business best suited for ladies is to become a tutor. Tutoring online is a simple way to supplement your income. If you are an expert in a field, you can tutor privately or at a coaching facility. Numerous websites provide both in-person and online tutoring opportunities. You can also become an online expert at Chegg and can earn up to Rs. 1 lakh per month. Other business ideas you can look into are affiliate marketing, freelancing, or selling your art or handicrafts.

Which business is best for housewives?

The business best suited for a housewife is to sell handicrafts or art items made by her online. It requires minimal investment and can be a great way to earn extra income. You can showcase your creativity to potential customers through various online websites. Some common items you can make and sell are paintings, earrings, mugs, embroidered crafts, etc.

How can a woman start her own business?

A woman can start her business in three easy steps:

1. Developing a business idea: You can start your business by evaluating your market demand and finding ideas that you are more passionate about and which can sell. Additionally, you can look into some online resources for help.
2. Drawing out a business plan: It provides a set roadmap to help develop your idea into reality and can help in bridging gaps and solving doubts.
3. Getting Funding: You can either invest your own money or pitch in your ideas to potential investors who might be interested in your product. You can also apply for grants or crowd-source your investment.

Here are some useful resources:

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