How to Sell Products Online - High Profit Making


Nowadays, you can sell whatever you want online. You just got to come up with the perfect plan. You can take up this business on a part-time or full-time basis. There are many advantages even if you do it on a part-time basis. For example, you can use it as a second source of income. Having a second source of income is very important nowadays. It makes you reach your financial goals sooner, for instance. Moreover, you may use the money to fund your education. You can take your family on a vacation. The list of benefits is endless. If you take it as a full-time business, you can earn a lot of money from it. You just need to be aware of how to sell products online with a proper plan.

Selling products online is a very easy job. Today, there are lots of online selling portals you’ll come across if you start running any online business. For instance, Amazon, eBay, Etsy, Quickr, Bonanza, etc.Some of them are focused on specific niches only, like tech and video games. Whereas other portals allow the retailers to sell anything from books to clothes to furniture and way beyond.

In this ultimate guide on how to sell products online, we will take you through some of the best online selling sites out there. We will also let you know the benefits of starting an online store of your own, and how to use it properly. If you are a beginner who is new to this domain and wants to learn how to sell products online, you are in the right place. This guide will cover every aspect of how to sell products online using different ways to make high profits. This article will give many online selling tips to beginners. Let us get started.

how to sell products online
January 8, 2022
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Table of Contents

Benefits to sell products online

There are many benefits of selling the product online. It is part of e-commerce. Therefore, it has all the benefits that e-commerce or work from home has to offer. Online selling is a new age market. So on account of the above-mentioned facts, the following are the benefits of online selling:


Online product selling offers independence from the time required to attend to customers physically. It removes the dependence on direct physical selling. It gives to comparatively large scale business. Starting your own business gives you freedom of work. There is no specific requirement to employ sales personal to physically cater to the customer. Everything is done with pre-fed information about the product. Online selling is a form of business. Business is the other name for the independence of decision-making.

Higher profit margin

Online product selling is a form of business with lower operating costs. It also does not require a large setup like showrooms, or physical outlets. This reduces the cost associated with the extra expenses of selling. therefore, it increases the net income from the selling of products. So, online selling helps in increasing earnings. You always have the potential to earn more.

More flexibility

Online product selling helps you to enjoy more flexibility in working. So, it gives flexibility in working hours, decision making, customer engagement, etc. It also helps in adjusting to other works in life. There are no such commitments as going to shop or opening shop at a particular time. This provides flexibility in methods, processes, and other activities. So, all the schedules are made according to the convenience of the seller. No meetings commitments with the customer, as everything will be in virtual settings.


It provides a sense of self-fulfillment. when your earn for urself, there is always a sense of fulfillment. When you are not an employee, it makes you your own employer. All the work is done to achieve the goal set by the online sellers themselves. They also provide employment to others in some cases. This gives a sense of happiness and more chances of growth. All such merits help in creating a positive image and excitement of the work. With a positive attitude, work becomes easier and more fun to complete.

Relaxed lifestyle

Online selling is a work from home. Work from home gives you a very different lifestyle to enjoy. It helps in leading a more relaxed and stress-free life. Working in an offline selling business requires you to keep your work-life as per other stakeholders’ routines. All the requirements are as per the general market timings. For an online seller, things are very different. They have more flexibility in their work-life balance. This helps in living relaxed and stress-free personal lives.

Read More – Sell Books Online and Earn Money Easily


Growth opportunities

Online product selling provides lots of growth opportunities. It helps in dealing in new products to more diversify the selling website. It provides higher growth and diversification of work. Online selling also helps in achieving goals and setting new ones. There is no saturation of online business. There is always a scope of growth. But it requires vision and hard work. Growth is very important in every field.

Wide customer base

Online product selling overcomes the constraint related to the geographical location of the customers. Online selling provides the option of selling to a wider range of customers. For example, you can sell to anyone living in any geographical location by selling online and delivering it to the buyer. This made online selling very profitable and preferable. There is no limit on the customer due to the geographical location of the business.

Product to sell online

Almost all products are sold online. There is an increase in sales. Nowadays, with the help of video conferencing, many services can also be sold online. Many prominent products are sold on online platforms. Following types of products can be sold online for taking advantage of all the benefits of online selling offers:

Creative accessories

You can sell fashion accessories online. The demand for fashion products has been increasing ever since. Due to the increased use of social media and other influences of Bollywood, the demand for trendy accessories has been increased. These products have a very good profit margin and high demand. It also faced high competition in the market. Innovation and creativity is the key of success in selling accessories online. You can sell it on various online platforms available. It includes bracelets, pendants, earrings, rings, etc.


The creative and new, innovative stationary products can also be sold online. The demand for such products has been increasing continuously. Products like trending diaries, pens, books, holders, etc. You can customize these products as per the wish of the customers. You can also sell various books, novels, magazines, etc. These must be unique products to sell online. You can get a good customer base as well as enjoy higher profits. You can also make gift packs, gift cards, etc. It can help you in getting more orders.

Customized Gifts

The trend of giving customized products has been increased in recent years. You can sell normal regular products by customizing them as per the needs of the customers. There are many existing sites that are doing the same thing. You can use an existing platform or create your own website. These are the high-demand products.

Cosmetic and make-up

You can sell make-up online. Demand for make-up can never end. Cosmetics is one of the very big industries. You can sell it online to earn good money. There are various platforms especially for selling cosmetics. You can also use social media to sell your product to the target customer. It also includes daily skin and hair care products. The only catch here is the quality and genuineness of the products.


You can sell trendy clothes online. The merchandise industry has been changed a lot. Now you can sell your inventory of clothes online on the various platforms available. The profit margin is great. And the customer base is also huge. You can sell clothes to a huge target customer base. It can include products like T-shirts, shorts, party dresses, etc.


You can also sell gadgets and other related accessories online very easily. There are many such items like earphones, headphones, cables, speakers, mobiles, etc. Our life is hugely dependent on electronic gadgets. Almost every important activity involves one or another electronic device. Demand is huge and increasing day by day. You can use various platforms to sell these items.

Second-hand goods

There is an increase in the demand of second-hand goods. Everyone wants to increase their living standards. There are many sites to sell all kinds of second-hand goods. You can sell used clothes, gadgets, furniture, books, etc. There is tremendous increase in the market for second-hand goods over the past few years. You can earn a very good margin on such products. These products are generally open for negotiations, which also helps in earning more.


Groceries are daily use household items. Due to the COVID-19 outbreak, many people started buying groceries online. You can tap into that demand and opportunity to earn good money for yourself. No need to go beyond geographical constrain. Groceries are demanded everywhere in the world, be it a village or metropolitan city. So, it is the easiest online selling business.


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Why should you sell products online

Selling your products online is way better than selling them in a physical store. Let us know why: 

  1. It increases the reach of your products. In an offline store, you get limited customers. Those customers are mostly from a nearby locality. For example, if you do business in India, you will hardly get a customer from the United States. But this is not the case when you sell online. In online business, you get customers from various parts of the world. You can sell your products directly. It increases your reach, which in turn will give you huge profit margins. 

  1. The e-commerce platforms will provide real-time data about your products and also your customers. You will be able to see how customers interact with your site. You will know what type of products interest them the most. Moreover, you will come to know what they left in their shopping cart and also the average purchase. Such valuable insights often allow you to make necessary adjustments to meet your client’s needs. 

  1. Setting up an online business in an e-commerce site is way lower than setting up your business in a physical store. You will have no expenditure on interior design, high electricity bills, manpower, municipal taxes, burdensome paperwork, etc. So, you can conveniently carry out your business if you sell products online. 

  1. You can market your business in a better way if you know how to sell products online. Many businesses focus on digital marketing strategies like Search Engine Optimisation (SEO) which increase business reach and give more sales and profit. 

How to sell products online

When you decide to sell products online, you need to follow certain steps. If you follow them, certainly you will get the best result. 

Decide your product and price it well: 

This is the first and the most basic step to follow when you decide to sell products online. Your products can be some unique handmade product which you have created. It can be some sourced items from a third-party vendor. It can be used products like used books, used vehicles, etc. Deciding what you will sell is the most important thing. You must know which are the most profitable products to sell online. 

Moreover, you must price your items reasonably. Do not set a very high price when you go to sell products online. Look at your competitors. You must do a good amount of market research before setting the price. For example, you want to sell handmade hairbands. At first, see their price in the market. If possible, set the price of your products a bit lower. You will end up getting more orders this way. Everyone wants the best at a cheaper price. Therefore, customers will come to you to buy your products. In this way, you will be able to give a tough competition as well. 

Let us look at one more example. Suppose, you want to sell used books online. You will find many online portals where people sell their used books. Finding the best price to sell your books is something that you should always take care of. Firstly, go through other people’s advertisements on the portals. Look how they have set the price of their products. Usually, when you go to an offline store to sell used books, you will never get more than 50% of the original price. 

Therefore, it is very important to have a look at the prices of those books. Moreover, there can be many instances when another seller is going to sell the same book that you are going to sell too. Look how much price he or she has set for the book. The best way for you to get a customer is to price your book a bit lower than he or she has priced. In this way, you will get the customers way more easily and quite sooner. This is how you are supposed to sell products online. 

You can also read our blog on Sell Products Online & Grow your Money Easily.

Identify your target market: 

Identifying and researching your target market and competition will go a long way to assist you to decide the pricing of products, website branding, and design, and building your initial strategy of marketing. This can provide various insights into showcasing the benefits of your products to potential customers. A target market basically refers to a gathering of potentials customers to whom a company needs to sell its goods and services. This gathering likewise incorporates specific customers to whom a company directs its marketing endeavors and efforts. A target market is one piece of the total market for goods and services for selling products online from home in India. 

The customers who make up a target market often share similar characteristics or values. This includes their buying power, demographics, geography,  and incomes. If a company doesn’t know its target market, it can cause a huge loss to the company. Therefore, if you want to excel in online business, know your target audience, and then proceed when you go to sell products online. 

Pick the right e-commerce platform: 

Picking the right e-commerce platform when you go to sell products online is as important as the products that you are going to sell. Make sure you select a fully hosted, and all-in-one solution for selling products online from home in India. The platform must allow you to own both the e-commerce website and the shopping cart software as well. You do not need to have any coding skills or have to pay any kind of transaction fees on sales in this way at all. Moreover, you will also have the access to a great support team to assist you to set up your online store. Therefore, picking the right e-commerce platform is highly necessary when you decide to sell products online. 

Set up your online store: 

Choose the e-commerce theme or a custom-made design that works well with the brand you own when you go to sell products online. Nicely set up the categories of your product and upload your inventory with as much information as you can and want. Set up the shipping methods and payment gateways well. Once you do it, you are almost done with it. Your online store is ready for selling products online from home in India. 

Do proper marketing of your online store: 

Advertising or marketing is the most important aspect of a business when you decide to sell products online. The success of your business largely depends on how well you market it. The reason why marketing is important is explained below: 

  1. Marketing lets people know about your business: To attract customers in a crowded market, your target audience must know why they should choose your products over someone else’s products. This is where advertising comes in to inform and educate both the potential and the current customers about your products and your business and how it can serve a need they have. 

  1. Marketing will build your reputation: A high reputation is very important for your business to grow, especially when you are going to sell products online. It can be a deciding factor if a potential customer should reach out to you or your competitors to buy products online. Therefore, a good reputation helps to attract customers towards you. 

  1. Marketing can sell: It is evident that you cannot sell your products at all unless someone knows about them.  When you advertise your products well, people will be aware of it. In this way, you can sell your products easily. For instance, you have started an online business where you sell artworks. If you don’t advertise using some medium such as social media, people will not be aware of it. Once you market your product well, people will definitely come to buy your products. That’s how it works. Proper marketing strategy is the key. 

  1. Marketing will grow your business: When you decide to sell products online, your business must keep growing to sustain itself in the long run. Proper marketing will grow your business to a great extent. If you educate your potential customers well, keep them engaged, make a strong reputation in their minds, your business will definitely do well. This is why marketing is vital to make your business grow. 

Platforms to sell products online

There are many platforms that can be used to sell your product. Everyone is using internet websites, social media, etc. Following are the platforms which can be used to sell the products online.

Social media

Social media has a huge presence of potential customers of almost everything. It is an integral part of many people’s life. Platforms like Instagram has even business account option. It has many tools to assist online businesses. There are many other platforms like Facebook, Snapchat, etc. These do not require any major money investment to start an online business on these social media platforms. You can earn a lot of money and grow your investment on a fast scale. Products like creative accessories, clothes, footwear, jewelry, stationery, etc.

Messenger applications

Messenger applications are widely available. these are used to sell the product online. Examples of such messengers are WhatsApp, Facebook Messenger, etc. Messengers connect many people. It forms a community. So, these communities act as a potential customer base. It is very easy and one of the best ways of direct selling. There are many small businesses that are operating on WhatsApp these days. So you can also develop a good income-yielding business over such application. It does not require any investment for creating an operating framework.

Shopping sites

There are many shopping sites like Amazone, Flipkart, etc. You can list your product there to sell it to the consumer base available. These sites already have a good customer base. It can help you with the advertisement and promotion. You can earn a good income and reputation for your business. There do require some investment and percentage sell sharing. It is one of the best alternatives to product selling. the quality and marketability of the product matter a lot.

Own websites

You can create and develop your own website. This is like creating your own shop in the online market. It does require considerable investment in the introduction stage of the business. Investment is required to fund the website development. A good website is very essential and it requires money to be built. But is an autonomous way to sell the product. It also creates the brand image and loyalty for the customers. It is easy to trust a website business, than an ordinary Instagram page. So it is a full-fledged business, which can earn a fortune if all other factors are favorable.

You can also read our blog on Learn the Art of Money Making with some Basic Skills.

Online selling sites in India

  1. Flipkart: With more than 100 million registered users, it is one of the best e-commerce sites to sell your products online. 

  1. Amazon: With more than 5 years of working expenditure, and a user base of over 100 million, it is a leading e-commerce site where you can sell your products easily. 

  1. Snapdeal: It has over 30 million active users across India. 

  1. Paytm: Founded in 2010, with a user base of over 50  million, it is an excellent option to sell products online easily. 

  1. Craftsvilla: It has around a one million active user base. It is one of the best Indian sites to market and sells your unique Indian products. It has more than 25 thousand dealers in apparel, fashion, and beauty products. 

You can also read our blog on Make Money Online.

Final words

Selling your products online is always a great idea. It is cost-effective, easy, and gives you a high return on investment. Many people nowadays have shifted to proper online selling business. Even those vendors who have physical stores signed up on various online sites to promote and sell their products. Many people who have hobbies to make products, especially handmade products have set up their online businesses to sell their products online. Even students, housewives, regular salaried employees have also started this business on a part-time basis. It gives them a second source of income which is highly necessary to meet financial needs.  

In addition to selling your products online, there are a number of ways using which you can have a second source of income. For example, you can join as a subject matter expert at Chegg India. Chegg India Pvt Ltd is one of the biggest educational platforms in the world that hires so many Subject Matter Experts quite frequently. These Subject Matter Experts answer questions posted by a variety of students from around the globe and get paid per answer quite nicely and regularly. Chegg pays their Subject Matter Experts quite well and many people, especially housewives, students, and working professionals nowadays have taken this business on a full-time basis to earn money. To join as a Subject Matter Expert at Chegg India Pvt Ltd, visit this link:  Click here.

When you will sign up using the abovementioned link, you will have to enter your basic details such as your email, phone number, bank account number, identity proof, etc. After that, you will have to appear in two separate tests which will evaluate your ability to answer questions in the Chegg platform. The subjects available are earth sciences, business, healthcare, engineering, mathematics, and science. You can apply for any of the subjects as per your experience and choice. 

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