Quick Summary
- Ghazal Alagh’s Mamaearth is a brand that offers natural and toxin-free skin care products.
- Mamaearth’s net worth is estimated to be $300 million or Rs. 2488 Crores as of 2024. The company has a valuation of approximately ₹10,000 Crore.
Table of Contents
The former Shark of Shark Tank India Season 1 and Mamaearth owner, Ghazal Alagh, is a corporate trainer turned artist-cum-mompreneur. She turned her passion and vision to making early motherhood easier for new moms a reality through Mamaearth. Ghazal Alagh’s net worth and business empire have grown beyond imagination ever since.
Ghazal stepped into business with an initial investment of 90 lakh rupees for Mamaearth, transitioning from earning Rs 1200 per day to building Mamaearth worth Rs 9,800 crore.
The constant search for safe and naturally made baby products for her firstborn, Agasthya, had caught her in severe distress and tension. This gave the 28-year-old new mom, Ghazal Alagh a reality check about the availability of chemical-free and toxic-free baby products in the Indian market.
This thought gave birth to the revolutionary brand Mamaearth. The brand has products ranging from cosmetics and skincare to baby products. Mamaearth is the first Asian brand to have Made-Safe certification.
Early Life of Ghazal Alagh
Mamaearth owner Ghazal Alagh was born on September 2, 1988, in Gurugram, Haryana. Her parents are Kailash Sahni, a businessman, and Sunita Sahni, a homemaker. She has two siblings, Chirag Sahni and Sahiba Chauhan. Ghazal was brought up in a joint family and her schooling was done in Chandigarh.
Ghazal Alagh’s completed her Bachelor’s in Computer Application from Panjab University in 2010. She had a great passion for painting and art. In 2013, Ghazal Alagh attended the School of Visual Arts in New York and completed a one-year summer intensive course in Modern Art, Design, and Applied Arts.
On January 28, 2011, she married Varun Alagh, the co-founder of Mamaearth. He is an engineer with an MBA in finance and marketing. In October 2014, they welcomed their first child Agasthya. In March 2022, Ghazal gave birth to their second child, Ayaan.
Ghazal Alagh: Career and Professional Life
Ghazal Alagh began working in 2008 while simultaneously pursuing her Bachelor’s degree in Computer Applications. That year, she joined NIIT Limited as a corporate trainer and worked there for two and a half years. She took a small career gap after her marriage.
In 2012, Ghazal founded “dietexpert.in”. This website was a health startup aimed at providing diet solutions to its customers. The website charged brands and not users. However, such a digital venture was too advanced for the Indian audience back then, and the business did not scale up as expected.
After receiving training from the School of Visual Arts, Ghazal made a significant breakthrough in her career and began to turn her passion for painting into a profession. She started selling her artwork, paintings, and related masterpieces nationally and internationally.
In 2014, Ghazal took another step forward by founding “Being Artsy,” a small art school that aimed to train kids to use various art and painting techniques through workshops. For the duration, she continued to work on her artistic career.
After that, in 2016, Ghazal and Varun Alagh co-founded Honasa Consumer Private Limited, creating a line of baby care products under Mamaearth. The brand was a huge success. They had slowly introduced additional cosmetics, skincare, and wellness products, resulting in a large consumer base. Ghazal founded another skincare specialty brand named “The Derma & Co” in 2020. This brand quickly became popular among millennials and skincare fanatics.
Ghazal Alagh’s company had a very well-planned market and advertising strategy. Their products are carefully curated to avoid any sensitivity to the consumer. The successful execution of their strategies helped Honasa Company Limited acquire partnerships with several other skincare brands like Dr. Seth’s, BBLUNT, Ayuga, and more. The company is also the parent company of the famous skincare brand Aqualogica.
Ghazal Alagh’s net worth has grown exponentially as she has been recognized as one of India’s Top 10 women artists nationally and internationally. She received the prestigious Best Brand of the Year 2018 award for Mamaearth. In 2019 she was listed as among India’s 40 under 40 Achievers. She received the Super Startups Asia Awards for her company in 2021.
She has been featured by publications like Entrepreneur and Forbes under categories such as Top 20 Asia Power Businesswomen (2022). Most recently, in April 2023, she was honored with the Fortune India’s Most Powerful Women (MPW) in Business Awards. She was also featured in Business Today’s list of the most powerful women in Business in 2022.
The Story Behind Mamaearth
Ghazal and Varun welcomed their first child in 2014. However, despite the constant search, they faced significant challenges when they couldn’t find suitable baby products for their son. This realization highlighted the lack of availability of toxin-free baby products made from natural ingredients in India, even though many brands claimed to use naturally sourced ingredients. The absence of proper manufacturing guidelines for baby products was also apparent.
During an interview, Ghazal shared that she experienced strong mom guilt when something went wrong or took an unexpected turn as a first-time mother. Her son Agasthya had developed multiple rashes and faced itching as a baby. Ghazal had a very hard time comforting her son. No matter what they tried, the rashes and itching continued.
With the help of several doctors, the couple discovered that their son was reacting to the products they were using on his body. Once they stopped using it, the rashes went away, which was a great relief for them.
This incident made Ghazal desperate to help new moms with what to use on their baby’s skin, aiming to make early motherhood a bit easier than before. Initially, the couple contemplated importing reliable products manufactured elsewhere to make them available in the Indian market. Later, they sourced products from the US, but this halted as it was proven expensive and inconvenient.
The Alagh couple introduced their initial range of six baby care products in December 2016. Their vision was to produce baby care products that mothers could use daily for their babies. Ghazal once mentioned in an interview that their goal was to reach out and help at least 10,000 parents across India. The brand and its products were welcomed beyond their expectations. Eventually, they began to add up more products in line, and the brand continued to grow further.
With well-planned and executed marketing and advertising and uncompromised quality of products, Mamaearth gained dynamic popularity among the audience and grew Mamaearth’s net worth. In 2020, Mamaearth added a new tagline, “Goodness Inside,” reassuring its customer base about its natural and effective products. Ghazal Alagh’s company saw a dynamic demand increase for its products. The products of Mamaearth are FDA-approved and dermatologically tested in Europe’s QAC labs for product safety.
As of today, Mamaearth retails more than 300+ products in the market. Their product range involves cosmetics, skincare, hair care, fragrances, bath and body, and baby care products. The brand served more than 5 million customers with this extensive product range.
Mamaearth’s global headquarters are currently situated in Gurgaon, Haryana. The brand has 35 exclusive brand outlets across 15 cities in India, allowing customers to have direct access to their products. In addition, its products are available for purchase on major online shopping platforms like Amazon, Nykaa, Flipkart, Myntra, Purplle, Smytten, Foxy, etc. Apart from this, they also sell their products via their website. Being a digital-first company, Mamaearth serves customers directly through their websites in over 1000 cities and 10,000 pin codes. Mamaearth also retails via several kiosks across the country.
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Ghazal Alagh Net Worth
Ghazal Alagh and her husband initially invested a total of ₹ 90 lakhs when starting Mamaearth. Mamaearth’s net worth is estimated to be $300 million or Rs. 2,488 Crores as of 2024. The company has a valuation of approximately ₹10,000 Crore. (based on a livemint article), which positioning it as a unicorn company. Ghazal Alagh’s net worth has spiked alongside the growth of the company.
In 2018, Ghazal Alagh had a net worth of ₹74 crores, which rose to ₹107 crores in 2019. Ghazal Alagh’s net worth is approximately ₹150 crores. Her net worth has increased from 8.4% to 17.9%. The Mamaearth CEO’s salary is approximately ₹1.6 crores. She also receives profits from other skincare brands with which she is partnering. In media interviews, Ghazal shared her keen interest in angel investing. While being a judge on Shark Tank, Ghazal has funded several startups, including:
- The Sass Bar
- Uvi Health
- Sunfox Technologies
- Watt Technologies
- Humpy A2
- Gold Safe Solution Industries
- Wakao Foods
- Nomad Food Project
In addition to her entrepreneurial ventures, Ghazal Alagh also owns a car collection, including the Audi A8, Audi e-tron, and Toyota Fortuner.
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The Chief Mama in Action
Mamaearth owner Ghazal Alagh, the beauty with brains, inspires every woman that motherhood is never a barrier to personal and professional growth. Having started her career as a corporate trainer, Ghazal Alagh is now one of the youngest mompreneurs to have built a unicorn venture. Her company Mamaearth which once started as a baby care product brand, is now a leading brand in India’s health, wellness, and personal care brand. Over the six years following the launch of Mamaearth, Ghazal was able to leverage the brand as the fastest-growing Beauty and Personal care brands (BPC) to reach an annual revenue of ₹1,000 Crore.
Ghazal Alagh began her journey to success not as an entrepreneur but as a mom who intended to help babies and their parents have affordable and safe-made natural products. With perseverance and hard work, Ghazal Alagh and her marriage partner took on the roles of business partners and created a business empire. Ghazal Alagh is recognized as one of India’s Most Powerful Women in Business and across other Asian countries. As the co-founder and owner of Mamaearth, Ghazal Alagh’s entrepreneurial spirit and commitment to quality have propelled her to remarkable heights in the business world.
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Frequently Asked Questions (FAQ’s)
How much does Ghazal Alagh earn?
Ghazal Alagh is a smart businesswoman who knows how to invest her money wisely. The Mamaearth CEO, Ghazal Alagh, earns a yearly salary of about ₹19 crores from Mamaearth alone. By investing in different businesses, she creates multiple income sources, which helps her grow her wealth even more. Her entrepreneurial skills and ability to make good decisions have been key to her financial success.
What is the net worth of Mamaearth?
As of 2024, Mamaearth’s net worth is about ₹2,488 crore. The company’s value is around ₹10,000 crore. Mamaearth’s impressive net worth proves its financial strength and success in the industry. The brand is well-known for its natural and safe personal care products. Its customer trust has positioned the company as a key player in the industry.
Who is the CEO of Mamaearth?
Ghazal Alagh is the CEO of Mamaearth, a start-up company focused on natural and toxin-free personal care products. Her husband, Varun Alagh, is the co-founder of the company. She is also called the Chief Mama of Mamaearth. With Ghazal Alagh leading the way, Mamaearth has grown and achieved great success. It is now well-known and trusted for offering safe and eco-friendly products.
What is the Ghazal Alagh’s net worth?
Ghazal Alagh is making a big impact in the business world with her wealth and entrepreneurial mindset. Ghazal Alagh’s net worth is approximately ₹150 crores as of 2023. Her hard work and business ventures have led to remarkable financial success. Her successful journey serves as an inspiration for aspiring entrepreneurs.
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